Now is a great time to have a comprehensive, objective review of your communications and marketing activities.
You tell us what your goals are and we’ll set out the exact course to get you there – with proven strategies – on time …
We will plot, secure, and manage national and local media outlets to share your news, coordinate interviews, and place …
If your organization is experiencing a crisis, we are expertly equipped to manage the communications properly, …
We’ll plan it, we’ll place it, we’ll monitor it – locally or nationally – delivered to the perfect audiences to …
Multiplatform content development including video, audio, branded materials, ad creative/copywriting, editorial, and …
Welcome to the online presence of Rodger Roeser & Associates. We’re glad you’re here – and know that you’re making a smart decision by taking the first steps towards a healthier, more successful business, organization or political endeavor. We’ll get you on the right track.
Our decades of proven successes and processes provide our clients with a unique, 360 degree view of the whole of their organization, and we objectively work to spot areas of improvement and put together customized plans to achieve success. We specialize in core areas of business process and improvement: marketing and communications, personnel evaluation and development, financial and accounting, and overall general operations.
Our team of experts will come in, deep dive into your enterprise, issue or campaign and find opportunities for improvement and success. We’ll identify waste and savings, growth opportunities, areas for improvement and put together a comprehensive plan for success. We’ll then put our team together, working with your team, and implement that plan. We utilize concepts of Lean, Six Sigma and Kaizen to ensure continuous operational improvement based upon Key Performance Indicators (KPIs). And, we work with you throughout the entire process to stay on track. Think of us like a combination of “executive coach + support staff” to get you on track, get the work done, and keep it going.
Whether trying to win an election, launch a new product, grow your business, prepare for M&A or transition, we’re here to help.
Our firm has worked successfully for clients in a variety of different industries, in varied capacities and with businesses and organizations of all shapes and sizes – from Fortune 100 to start up, mom and pop to well-known business, political novices to long time stars.
So, the way we work with our clients varies based on the needs of the clients. All of our programs are custom designed and developed to specifically address the given client challenge in the most cost-efficient and effective manner. We are objective in our recommendations and put together the exact mix to create the most successful outcomes – on virtually any budget.
We can take on simple projects such as redesigning and reimagining collateral items or a new website. We can manage long term programs such as national media relations, national advertising media buys (in all mediums) and social media management. We are experts in crisis communications. We provide competitive intel and research, as well as an audit of your business to identify areas of improvement.
Whatever your specific need is because you need some extra muscle and firepower, to hey, I just really don’t want to do this internally and would rather outsource. Whether you lack the experience and expertise in the house, no matter the need, we’re here to help make your business or organization more successful.
We provide services to clients throughout the country and of course, locally and regionally from our offices in Greater Cleveland. We specialist in helping small and family owned businesses, professional services businesses, non profit & membership driven entities, politician and issue campaigns, product and entertainment entities.
While we have successfully served businesses of a variety of shapes, types and sizes throughout the country and across town, we have found that our best clients are small businesses that are either just starting out or starting to experience growth challenges, or getting ready to transition leadership. Our work with small business, both from start up phase to phasing out is well known throughout the local and national business community – earning us numerous awards for excellence. We serve law firms, accounting firms, physician and healthcare practices, restaurants, and product based businesses to name but a few.
Whether a candidate, issue or levy, our proven programs can take any political entity through the entire process of a campaign. From budgeting to timing, project management and messaging, and all the nuts and bolts in between – including branding, website, event support, social media support, advertising and more – our expert team will guide you right through to voting day. In working with a political endeavor, we only provide services to local, regional and Ohio statewide candidates and issues. We must also align with you as a candidate or issue – so as to be genuine to you and your campaign – know that we will not work with campaigns that are contrary to our beliefs, ensuring that you have a dedicated team that is wholeheartedly behind your success.
We pride ourselves on being a very pragmatic expert team – we have no other agenda other than to see you succeed. We have proudly worked with hundreds of non profit and other organizations to help them streamline and strengthen their offerings and operations, increase membership, donations, volunteers and donors – and better communicate overall all the great things the organization does throughout the country or community.
In our six part series that explains the many benefits of working with an agency rather than increasing overhead and staff in house to handle non-core, marketing related duties, we aim to educate businesses and brands, both large and small, as to …
2. Able to Have the Best/Brightest
It may be one of the most difficult things a business leader or supervisor must deal with – finding, training and retaining good talent. There are thousands of articles from HR experts on how best to go about …
3. Tools in Place
Look around your office or place of business. Assuming you’re not a landscaping company, does your office have a set of riding and push lawnmowers? Rakes and shovels and line trimmers? Mulch? How about weed killer? Probably not.…
4. Revolving Door Syndrome
Do you have a LinkedIn account? If you do, in the upper right hand corner each day you have the opportunity to congratulate someone on their new job. Now, because I’m in the marketing industry, many of my LinkedIn …
A big area of head scratching comes when we see job postings in the marketing industry for in house marketing positions. Some are so vague as to not offer much insight into the actual position, or so specific that the pool of candidates in both …
When you hire in house, the average person will work approximately 2 – 3 hours per 8 hour day on actual work related tasks. Over the course of a 365 day year, the average worker will only work about 220 days. So, you can see quickly that the …
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Eisen Agency has been kind and generous in supporting the USO of Central and Southern Ohio. We are pleased with the work they have been doing for us!
Rodger's skills as a public relations guru are second to none. He directs his team with clear vision and strategic executions. Rodger provides our company with excellent support and coordination ...
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We Serve Clients Across the Country & Across Town, From Fortune 500 to Mom 'n Pop